Blogging

Best Practices of Measuring Marketing ROI

Businesses that blog get 67% more leads than those that do not.

Needless to say, creating content for your business can provide a return on the time you put in. But really, what return is that? We talk a lot about how blogging is so important and how SEO matters… but does it?

To understand that, you need to know how to calculate the ROI on your blog posts.

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SEO

Simple Habits to Improve Your Search Rank

93% of online experiences start with a search engine. Needless to say, search engine optimization continues to have a major impact on the popularity and overall success of your business.

Without good SEO on your website, people won’t be able to find your site in search. Well-optimized websites get more traffic, which generates more leads and boosts traffic to your website. Like foot traffic in a store, the more folks stopping by your website, the more customers you will get.

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Ranking Blogging

Why Your Website is Not Ranking Well

If you’ve been checking your Google Analytics, and you’ve noticed that your web traffic isn’t climbing as fast as it once was you are not alone. With so much competition on the web, getting traffic isn’t easy. There are a ton of factors that contribute to web traffic and tackling them can be overwhelming. Your website may have issues in itself that are preventing you from getting traffic, but it’s also possible to have a solid website that goes unseen. Having a well-made website is only the beginning to improving your page rank. Here are some tips to keep in mind when setting up your content strategy to ensure your website ranks higher in search engines.

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Business to Business Business Growth

How to Create the Best B2B Content for your…

Potential clients judge and find you based on your business to business content. It is important to have compelling, updated and relevant content in order to draw customers in and make them want to stay. Many business struggle to produce engaging content, which is why it’s important to start with these essential B2B marketing strategies.

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SEO

4 simple tactics to supercharge your site’s traffic

Let’s face it, we’re not marketing for fun.

Every time you sit down at a computer to blog, tweet, send an email… etc, there has got to be a purpose behind it. Typically that purpose is to drive traffic to your website, and ultimately convert that traffic into leads.

There’s no shame in admitting it. Of course you should take pride in the content you create, but pride does not generate any MRR for your business. That’s where actionable tactics to increase your site traffic come into play.

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