Selecting the right keyword to promote your brand can be a difficult process. However, this challenging task is not impossible to master. The right keyword draws the right kind of visitors to your site. These visitors represent your potential customers. In order to select the appropriate keyword, you must pay attention to contemporary trends and shifts in your market. However, it is important to keep several techniques in mind.Read more “Keyword Research For Your Brand”
A successful SEO strategy is vital for increasing awareness of your creative content. SEO (Search Engine Optimization) is your company’s visibility through search engines. Based on the popularity of your website, search engines use complex algorithms to rank which websites people are most likely to search. Read more “Straightforward SEO tips to set you up for success”
After devoting time and effort writing a perfect blog post, your task is not over yet. You must make sure people read it. That challenge boils down to making your blog more shareable. There are many important techniques you can try to ensure people read and then share your content with others.
Here are five tips we suggest making to ensure your blog is both eye-catching and valuable for your audience.Read more “How To Make Your Blog More Shareable”
After you write an engaging blog post and publish it on social media, your website should experience a spike in traffic. However, there is always more you should consider when writing blog posts. In fact, your posts should be a natural extension of your overall sales and marketing strategy. That is where lead generation tactics come into play. Ideally, your blog should lead people to invest more time into your blog or business.
Creating stellar blog posts should enable you to pull your audience in, call them to action and turn them into customers. After all, growing your fan base and creating a relationship of trust should be among your marketing goals.
To do that, there are several tactics you should consider while writing blog posts. Here you will find several tips on tactics you could employ to increase lead generation through your blog.
If you have been writing blogs for a while now, chances are you have some favorites from the past. Perhaps you even created some of your best posts before you were able to generate many views. Or perhaps your best posts require digging as they may be buried beneath the hundreds that came after it. The solution? Recycle blog posts! Apart from simply republishing the same exact post, we are here to show you other smart and tactical ways to approach bringing these old posts back to the forefront.
With the calendar shifting to 2018, the time is now to start blogging. Whether you are just starting out or devoting yourself to blogging more frequently, it is imperative to craft a blogging schedule. You may be asking yourself, ‘well, how often should I blog?’ While there is not a definitive answer, as it depends on your business, we have some tips to get you started. Read more “How often should I blog?”
One of my pet peeves is a ‘Sunday driver’. You know what I mean, someone out in their car just to drive without anywhere specific to go. Meanwhile, normal people like me are stuck behind them 5 miles below the speed limit wondering if it’s safe to pass yet. It’s the same with your content strategy: you need to have a destination in mind in order to really get somewhere and make progress. Read more “Mapping out your content strategy”
We talk a lot about branding and marketing strategy. But what the hell does it all really mean? Branding is such a subjective and complex term, and to be honest I really hate that because it doesn’t have to be that way. So I got to thinking: what if I just wrote up a branding playbook, a blueprint that anyone could use? Read more “Our Marketing/Branding playbook”
One of blogging’s most important goals is to keep thinking of innovative ways to reach a larger audience. That’s pretty much the point of blogging, isn’t it? At a personal level maybe it’s okay just to reach your friends and family but if you’re blogging for a company or hoping to make your blog your job it’ll take a bit more. Read more “Blogging Tools to Measure Progress and Growth”
At Blog Trackr, we devote our posts on suggesting helpful tricks and advice designed to propel your blog to the top of its respective field. However, without specific examples of blogging done well, these ideas may simply remain in the realm of vague concepts. In this article, this author would like to highlight a blog that does its job well providing engaging content to its readers. The REI Co-Op Journal does just that. The focus of this article will be to point out what techniques REI uses in their blog that make it stand out among its competitors. Read more “Spotlight on Blogging Done Well: REI’s Co-Op Journal”