While social media represents one potential avenue for expanding your business’ brand recognition, you may not realize how valuable social media can be in other ways too. According to Econsultancy, social media places fifth behind email marketing, SEO, content marketing and paid searches in terms of return on investment.Read more “How to generate sales from social media”
71% of consumers who’ve had a good social media service experience with a brand are likely to recommend it to others.
If you aren’t marketing on social media yet, then it’s something your business should seriously consider. I know you’ve heard it before: social media marketing is important, but how does an effective social strategy adapt across networks?
You hear the word differentiation thrown around and in some ways it gets overused and starts to lose its meaning. Read more “Differentiation: A Strategy Across Social Media”
Social media marketing is becoming more prevalent in today’s business operations. In order to retain a competitive edge, utilizing platforms such as Twitter is becoming increasingly vital. Twitter allows you to share creative content, promotions, events, hashtags, and much more.
Strategic marketers are using Twitter to expand their creative content and partner with social media influencers. You don’t want to lag behind competitors by ineffectively integrating social media into your business. In this blogpost, we are going to share tips that will allow you to expand your business through Twitter.
It’s 2019 and social media continues to be elusive to small business owners everywhere.
You’ve got folks who haven’t tweeted in 6 months, people sharing memes incorrectly on Instagram, and some who mix up their Facebook accounts with their Facebook business pages. Seriously we don’t blame you – managing 3+ social channels is hard work, impossible even. Fortunately there are plenty of tools available that can give you a much-needed boost when it comes to social media management.Read more “Social media tools to jumpstart your marketing strategy”
#Hashtags are a powerful tool that allow you to increase awareness of your content. By simply adding a pound sign followed by a unique phrase, you broaden your exposure to a larger market. Read more “How to use Hashtags effectively on Instagram”
It’s no mystery now that Facebook’s algorithm change earlier this year is having a negative impact on organic reach for business pages. Unless your page followers comment or share your page’s posts, they won’t show up in feeds like they used to. The glory days may be gone for easy organic marketing via pages, however that does not mean that your business is done for. Enter Facebook groups.Read more “Using Facebook Groups to promote your brand”
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When crafting a professional Facebook, Twitter, LinkedIn or Instagram page, you may notice the startling amount of information they can provide you about how well you are performing on social media.
These insights, called social media metrics, provide a glimpse into which types of posts work best with your audience. Recognizing which are most helpful for your blog or business can quickly allow you to become a master on social media. Read more “Social Media Metrics that Matter”
The growth of social media truly is a marvel when it comes to digital marketing. Traditional marketing meant going out of the way to intrude into the every day lives of your prospects. Read more “The 5 social media marketers you never want to be”
Becoming well-versed in all social media networks is crucial for business growth. Twitter is no exception. Whether it is educating your customers, reaching a new audience or engaging in conversations with other businesses, Twitter provides numerous advantages for your business. Read more “Creating a Quality Twitter Page for Your Business”